Instagram Gets a Whole New Look!

Instagram's logo then and now.

Instagram's logo then and now.

#NewFilter. Instagram unveiled a total makeover with its latest update on Wednesday, May 11. If you haven’t hit update yet, the photo-sharing app switched to a mostly black-and-white design and changed its classic logo!

Say goodbye to the retro camera lens. The new logo is way more minimal and incorporates the tiny rainbow from the old logo into a full-on rainbow background. The tech company also updated — and color coordinated — the logos for its other apps: Layout, Boomerang and Hyperlapse. 

"We’ve made improvements to how the Instagram app looks on the inside as well,” the company's blog post announcement said. “The simpler design puts more focus on your photos and videos without changing how you navigate the app.” 

The whole interface is mostly monochrome with a few touches of color. Now, instead of the orange notification for likes and comments, it’s a red bubble. But don’t worry, there's still a red heart when you double-tap that adorable puppy pic. While it looks totally toned down to make photos really pop, the features of the app appear unchanged.

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